We Do Not Plant Trees

We Do Not Plant Trees

We find it crazy that so many companies and non-profits focus on planting trees instead of stopping deforestation in the first place. Every minute, the equivalent forest area of 27 soccer fields is lost due to deforestation (primarily due to agriculture).

Deforestation not only slows our planetary carbon absorption but it actively emits more carbon (when trees are cut or burned down, the carbon they were storing is emitted back into the atmosphere). Trees take decades to grow before they can capture significant amounts of carbon, and unfortunately, tree-planting projects have often done more harm than good. It is very challenging to get tree planting right, and it is far too easy to cut down forests for monoculture tree plantations (no joke, that's a real example).

Did you know?

  1. Protecting forests needs 30x less land to have the same climate mitigation outcome as planting trees.
  2. Preserving forests helps protect the thousands of species and local communities that depend on their natural resources.
  3. Forest conservation typically costs half as much as forest restoration efforts.

Tero saves trees.

By protecting forests instead of planting them, we're saving endangered animals, local communities, and our planet. But that's not all, we've set ourselves an ambitious goal:

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We're working towards conserving 30% of the planet by 2030.

To do so, Tero has partnered with one of the most reputable NGOs working on conserving rainforests. With the help of Rainforest Trust, we've saved millions of trees in dozens of endangered rainforests around the world.

The way we protect rainforests is by purchasing land rights (often the cheapest and most efficient way to protect an area from private interests) and working with local partners (communities, governments, and NGOs) to establish or expand protected areas, such as national parks and wildlife sanctuaries. We also provide ongoing support to ensure that these protected areas are effectively managed and patrolled to prevent illegal activities such as logging, mining, and poaching.

To learn in detail about the conservation projects we have supported to date, visit our impact page.